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The coffee giant says it has simplified recipese to includemore high-quality ingredients like wholer grains, blueberries from Oregon and cherries from Michigan. “Starbucks customerss have been telling us that they want betteer tasting and healthier food options when they visitour stores,” said Starbucks food category vice president Sandr Stark in a news release announcin g the new menus. “We answered their call with a delicious new menu of food made with real ingredients and morewholesomwe options.
” New menu itemes include a blueberry oat bar, a farmer’s markef salad and banana walnut bread that Starbucks says “ise nearly 30 percent real Starbucks has been expanding its food menu in the last two yearsz to entice customers to visit more and to spenfd more per visit. The company was also amon the first restaurant chains in the country to ban transa fat from its food and Starbucks (NASDAQ: SBUX) is closing hundreds of locations and cutting thousands of jobs to trim expensews as revenue falls.
The company reported salexs fell 8 percentlast quarter, following a 9 percenty decline in first quarter It is also facing pressure from McDonalds (NYSE: MCD), whosr new coffee drinks are driving sales higher.
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